Business expansion implies that you will need to onboard more members of the family. The addition of skilled staff to the team will ensure higher productivity. But for successful hiring, you need to get the word out.
The pool of applicants will be deep and wide if you put more effort into marketing the need of the company. So, start with following the strategies that aid in the successful designing of the signboards that show you are hiring now.
Strategy #1: Focus on name and logo
When you place a board with job advertisements at different locations, you must ensure that interested candidates know which company is hiring. Maybe the brand and the logo will trigger more response if you are already a reputed brand, at least in the locality.
- Placing these boards at career fairs and other places in the community will help potential candidates to recognize the brand.
- The logo should be prominent enough to create an urge among more candidates to be a part of the logo and the brand.
The logo and brand name works as triggers to bring in applications from better candidates for the post.
Strategy #2: Mention job title
When you put up the now hiring sign, don’t forget to mention the job title in the very next line. For instance, if you are a reputed restaurant owner, then you need to mention whether you have a vacancy for cooks, chefs, or waiters.
Unless you mention the post, interested candidates will be clueless about the requirement, and hence, you will get applications from irrelevant candidates too. Why waste time filtering the application letters when you can specify your need to get only related applications.
Strategy #3: Mandatory requirements
Do you have any must-have requirements from the candidates? For instance, when you are a reputed organization and hiring for an important job role, you may look for workers with not less than 5 years of experience.
- Mention the mandatory needs on the signboard itself to minimize your work of segregating the appropriate candidates.
- If you don’t need relevant experience, then also mention it on the board, as you may be ready to provide on-job training.
If you are clear about your needs, people relevant to the post can apply soon.
Strategy #4: Share the application process
The simple mention of the website or email id and the contact number will be sufficient to let people know where they can mail the resume. The job seekers want the contact information. But if it does not show up on the signboard, it will create confusion.
Moreover, you can use the permanent contact number every time whenever you are posting the requirement for some post. So it won’t affect the re-usability of the board. Also, use bright colors to draw the attention of anyone passing by. If the board is not eye-catchy, you cant expect an overwhelming response.
Work in collaboration with a successful designing company that can guide you further while designing these boards. It is the best way to call for applications and find the best candidates for the positions.